Timberland

Global Brand Marketing

Led the digital design strategy ensuring cohesive marketing across all channels. Oversaw creative direction for both visual and interactive elements, enhancing the customer experience. Directed video and photo shoots for product promotion and web experiences.

Anthropologie

Global Brand Creative

Served as Creative Director for the digital arm of brand. Led design and user experience for marketing, e-commerce, and experience. From orchestrating the website creative, online store, app experience and email campaigns, I ensured a seamless, cohesive brand presence across all digital touchpoints.

Rue Gilt Groupe

Creative Direction

Design of future-focus concept for luxury goods brand.